Michael Cunniff
Why I'm Different

Florida Real Estate

Licensed Florida Realtor · Macken Realty Founder · The Super Agency

6 Years in Real Estate 20 Years Media Strategy 1B+ Content Impressions 21M+ Monthly Reach 5x Best of Fort Lauderdale
Michael Cunniff

Video Guides

See Exactly How I Work

Watch these short guides to understand the process — and what makes the experience different.

The Listing Experience

What happens when you list with me — and why it looks nothing like what you've seen before.

The Listing Experience

Buyer Representation & Negotiation

How I work with buyers, what I require, and how we win at the negotiating table.

Buyer Representation and Negotiation

The Network — Jumbo, Equity & Investment

The financial infrastructure behind every transaction I run — and why it matters.

The Network
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Fort Lauderdale Native. Media Strategist. Licensed Realtor.

Michael Cunniff brings six years in real estate and twenty years in media strategy to every transaction — over a billion content impressions, twenty-one million monthly network reach, five-year in a row Best of Fort Lauderdale. The Super Agency Real Estate Team, a media-first agency, is fully licensed with Macken Realty. Our team built this approach on purpose because high-end real estate in South Florida isn’t won on MLS. It’s won on positioning, storytelling, and the right relationships.

The network behind every deal covers the full transaction — senior mortgage professionals, real estate attorneys, wealth managers, and specialists in jumbo financing, DSCR loans, 1031 exchanges, LLC acquisition, and bridge financing. On the development side, Michael works directly with builders and developers including VCM Builders, bringing pre-market access, qualified buyer pipelines, and production-grade marketing to new construction and investment projects across South Florida.

Exclusive agreements only. Pre-approved buyers only. No open houses. Whether you’re buying, selling, or investing — Michael Cunniff and The Super Agency at Macken Realty serve serious clients across Fort Lauderdale and all of South Florida.

If that’s you, let’s talk.

How I Work

Buying or Selling at the Luxury Level

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01. Exclusive Buyer Agreement

We start with an exclusive buyer representation agreement. This tells me you’re serious and unlocks everything I bring — my full attention, my network, my access to off-market inventory, and my commitment to your acquisition from day one.

02. Pre-Approval First — No Exceptions

You need to be pre-approved — not pre-qualified — before we look at a single property. I’ll connect you with the right professionals for your situation: jumbo, investment, foreign national, complex income structure, bridge financing. We get this right before we move.

03. Strategic Showings & Off-Market Access

We don’t tour twelve properties on a Saturday to feel productive. We do targeted, strategic showings based on your criteria, your timeline, and your capital structure. I leverage broker opens and my network to surface inventory before it hits MLS.

04. Negotiate, Structure & Close

When we find the right property, I negotiate with everything I’ve got. I know this market at a molecular level — the comps, the sellers’ motivations, the deal structures that win. We go from accepted offer to closing table with precision, speed, and zero surprises.

Ready to find your next property?

Schedule a Strategy Call
01. Exclusive Listing Agreement

Before we do anything, we sign an exclusive listing agreement. This formalizes our commitment, protects your property, and gives me the ability to invest fully — production, strategy, distribution — without holding back. I don’t take listings halfway.

02. Full Production & Content Strategy

I bring a cinematic production approach to every listing. Aerial footage, professional storytelling, and a full content strategy built around your property and the buyer profile it attracts. We’re not posting a gallery and waiting — we’re launching a campaign.

03. Qualified Showings Only

Every buyer who walks through your property is pre-approved and serious. No public open houses. No unvetted walk-ins. Every showing is scheduled, screened, and purposeful. Your time and your property get the respect they deserve.

04. Negotiate, Close, Done.

When the right offer comes in, I negotiate with precision — protecting your position and maximizing your outcome. I manage every detail from accepted offer to closing table. You will not be surprised by anything.

Ready to list your property?

Let’s Talk — Schedule a Call
01. Define Your Investment Strategy

Before we look at a single property, we map your capital structure, return expectations, and acquisition timeline. Whether you’re building a rental portfolio, executing a 1031 exchange, or acquiring through an LLC — we start with strategy, not listings.

02. The Right Financing for the Deal

I have direct relationships with senior mortgage professionals who specialize in complex investment transactions — DSCR loans, bridge financing, jumbo investment, foreign national programs, and LLC acquisition structures. We match the financing to the deal, not the other way around.

03. Access Beyond the MLS

The best investment opportunities rarely live on the open market. I leverage broker relationships, off-market inventory, and pre-market intelligence to surface deals before they’re priced for retail buyers. Speed and access are the advantage.

04. Structure, Negotiate & Protect the Asset

From offer structure to closing coordination, I work alongside your attorneys, wealth managers, and financial advisors to protect your position and maximize asset value. Complex transactions are where my network earns its place.

Ready to build your South Florida portfolio?

Schedule an Investment Consultation

Join My Team

Are You Ready to Operate at a Higher Level?

I’m selectively building a team of agents who want to work differently — with real media infrastructure, a defined system, and a brand that opens doors most agents never get near.

If you’re tired of competing on commission and ready to compete on positioning, storytelling, and execution — this is the conversation you’ve been looking for.

This isn’t a team for everyone. It’s for agents who are serious about building something that lasts.

WHAT YOU GET
— Media Infrastructure 20 years of brand-building applied to your listings and your personal brand. Cinematic production. Content strategy. Real distribution.
— A Defined System Exclusive agreements, pre-approved buyers only, no open houses. A process that protects your time and your clients' assets.
— The Network Jumbo, DSCR, 1031, bridge financing, LLC acquisition, foreign national programs — the full financial infrastructure behind every transaction.
— A Brand That Opens Doors The Super Agency isn't a traditional real estate team. It's a media-first authority system — and that positioning creates opportunities most agents never see.

Selective. Serious. Invitation-preferred.

Apply to Join the Team